Steven Basalari published a video on TikTok in which he shows all the cash register closures of Con Mollica o Senza, the sandwich chain he opened together with Donato De Caprio. At the moment there are four activities throughout Italy: Naples, Rome, Milan and a dark kitchen also in Milan.
With Crumb or Without Of Donato DeCaprio it’s not just a sandwich chain. Insieme Amabile by Martina Strazzer and perhaps NewMartina by Carmen Fiorito is one of the brands that have shown in Italy how effective the TikTok marketing. De Caprio’s story is known on social media. Salumiere ai Monti Lattari in Naples gained popularity with videos and live broadcasts showing him preparing sandwiches. He left the place where he worked and with the entrepreneur Steven Basilari opened the chain With Mollica or Without. For now there are four activities: Naples, Milan and Rome and a dark kitchen, also in Milan.
Now Steve Basalari has revealed with a video on TikTok the turnover for 2024 of all activities. Just a note. Simply put, turnover is the total revenue. To understand the profit you need to look at the profits, which you can do with one chamber of commerce certificate as soon as the balance sheet of activities is filed. However, in the video Basalari explains that the profit margins are good.
How much did the Con Mollica or Senza stores have invoiced?
Having made the premises, Basalari proceeds with thelist of cash closures of all activities. We leave you the list here:
Can you eat a kilo of pizza for 100 euros? The pizza chef’s warning: “Stop playing with food”
- Dark Kitchen Milan: 222,318 euros with two months
- Rome: 1,118,668 euros And 225,174 euros Rome from Glovo
- Milan: 3,187,350 euros And 605,031 euros from Glovo
- Naples: 3,339,131 euros And 194,471 euros from Glovo
The total turnover, again according to Basalari’s declarations, is therefore close to i 9 million euros. Growing budget. As we had seen with a Chamber of Commerce inspection, in 2023 the Naples store had a total turnover of 1,496,712 euros with 11 months of activity, the one in Milan 791,221 euros in three months of activity.
