Lego has announced an official partnership with Pokémon. The new themed sets will arrive in 2026 and inaugurate something never seen before. The details are not yet known, but the teaser has already been welcomed with enthusiasm by the fan community.
The collaboration between LEGO and Pokémon is official. The new themed sets will be launched in 2026. The communication came through a teaser trailer of a few seconds, in which Pikachu’s typical tail appears, the japanese franchise mascot, reconstructed through the bricks of the Danish house. On this side a shock, which allows the LEGO and Pokémon logos to appear intermittently. A short -term content, but which already clarifies the direction that is about to take the project.
“Shoot your imagination in 2026 and prepare to build something that we have never created before with Lego bricks” reports the official website. A statement that Let important news presumed on the partnership. Will builds be proposed that will go beyond the simple sets? Maybe with the help of digital and technology. The actual answer will only come next year. At the moment they are already on the market Lego-like bricks set dedicated to Pokémon but there have not yet been official collaborations.
Lego’s opening to Japanese pop icons
The partnership between LEGO and Pokémon is part of a vein of great successes started by the Danish house in collaboration with Japanese videogame franchise. Among these is worth mentioning the themed sets Super Mario, The Legend of Zelda and Animal Crossingall Nintendo icons. The lack of Pokémon, so far, is attributable to the fact that the franchise was first in agreement with Mega blocks for themed constructions.
LEGO launches the first official collaboration with One Piece: all the details on the new sets
It is not even secondary that the announcement of Lego X Pokémon arrives after the clamor caused by another announcement, dating back to last January: the sets of One Piece themed bricks, another Japanese work, this time linked to the world of TV series. In fact, the announcement refers to the Netflix Live Action series inspired by the manga of Eichiro Oda. These are initiatives that demonstrate The power of Japanese pop culture in the international collective imagination, today increasingly attractive also for western companies.
