February 24th Ivan Grieco it will be in Ukraine. Grieco is a content creator who deals with information. It is the face of Minea current affairs talk show born on Twitch. You can see it every now and then in the videos of Matthew Hallisseypresident of + Europe And Radicals Italians. But the news is not so much Grieco’s trip to Ukraine. The point is for those who go there.
Ivan Grieco will talk about this trip to Ukraine on the channels of Pulp Podcast, the project started by Fedez and Mr. Marra in November of 2024. In practice Grieco will be theirs war correspondent. A step towards a fairly clear direction: Pulp Podcast is becoming a newspaper. And this was a move that Fedez had been planning for some time.
The Metamorphosis of Pulp Podcast
When Fedez and Mr. Marra launched Pulp Podcast it seemed like they had recreated their season of Muschio Selvaggio, a project that eventually passed to Luis Sal. Pulp Podcast for now it worked well. In just over a year it has almost reached 300,000 subscribers with interesting peaks of views.
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The episode with Roberto Vannacci she arrived at 1.8 millionthe one on Magliana band to 1.4 million and that on monster of Florence to 1.1 million. The themes are also interesting. Of course there are also more pop guests but often politicians or protagonists of news stories stop by. The last one is Antonio Di Pietro who went to Pulp to talk about the referendum.
It has been added to this basic schedule in recent months a parallel activity. On Instagram the official Pulp profile has begun to publish messages cards that tell current stories. News on various topics, from current affairs to politics. Some examples. Italy participates in the Board of Peace. The history of our contracts. Navalny’s death. Elon Musk and Neuralink chips.
In short, as if it were a newspaper. But we can also not define a label. Newspapers must be registered with a court. Pulp Podcast presents itself on Instagram as a page that deals with informationa model similar to that of media that work mainly on social media such as Will Media or VD News.
Fedez’s plan: announcement in April 2024
The idea of turn a podcast into a media company that works with current events has not arrived now. Or at least. Scrolling through the archive of Fedez’s statements we find an interview given to the podcast Gurulania published on April 23, 2024.
In his living room at home, with less than excellent lighting, Fedez talks about his strategy for turning podcasts into a profitable source of income. A plan that now seems to be coming true. The sentences below are cut to make them more understandable but do not change the meaning of the speech. We leave you the clip.
“You haven’t understood how you can make money with podcasts. No one has understood what the key is to making money with podcasts. I have an idea, I don’t know if it’s the right one but I have an idea. But a podcast in Italy already today in three years could be worth 150 million euros”.
And then he talks aboutItalian publishing: “What is the problem with publishing? With Repubblica and Corriere? They don’t have the generational change. When their readers die, those who remain alive won’t read them. What range do podcasts intercept? And therefore… The best thing will be to open a new chapter in publishing”.
