A 167 billion market: this is why Google has introduced a new payment method on the Play Store

Written by Jason Miller

Google has updated the options available to users regarding usable payment systems on the Play Storewith an addition which, for American users, may represent an important novelty.

What changes for the Play Store

The latest news concerns the United States, where Venmo (PayPal app available to US residents) will be available as payment option on Google Play for purchases of games, apps, add-ons and other digital content.

Google has made it clear that users will have the option to use Venmo wallet or other connected payment methodssuch as bank accounts and credit cards, for all transactions related to your account.

Google therefore continues to increase the number of payment systems usable for transactions via Google Play. This latest innovation represents a new step forward in the company’s growth program.

The statement underlines “Whether you use your Venmo balance or a connected payment method, you’ll have a new way to level up your favorite games, manage your subscriptions, and tip the creators who inspire you. It’s the safe, fast, social experience you already know, now available on Google Play.”

Let us remember that, in 2025, the in-app purchases and games they generated approx 167 billion dollarsbetween Play Store and AppStore, with an increase of over 10% on an annual basis, according to data provided by Sensor Tower.

This is a sector capable of generating enormous volumes and, for this reason, capable of attracting the attention of all companies active in the payments sector.

Jason Miller

I'm Jason Miller, and I've been passionate about technology and storytelling for over a decade. As a lead writer at Herald Editorials, I strive to bring clarity and creativity to complex tech topics. When I'm not writing, you'll find me exploring the latest gadgets or hiking in the great outdoors.