Instagram introduced a new advertising format. Are notices that remain fixedcannot be closed, you can’t go further. You just have to wait for the advertising ends. The notice was also reported in Italy. As reported by the Postin the box under the notice an inscription appears: “Advertising break. You can continue navigation shortly”.
From the amount, still low, of reports we can deduce that Instagram has just started the roll out of its new functionality. However, the idea is clear and above all it had already been View in other markets. About a year ago the journalist Liv McMahon He had reported the appearance of the ad breaks on the BBC, exactly the same type of advertising that has now appeared in Italy.
Because Instagram shows these new advertisements
In recent months, Instagram users have been reached by a notification. Inside was explained a fairly clear choice: subscribe or continue to see the advertisements. Use without advertisements involves a cost of 5.99 euros per month And the guarantee that the data will not be used for advertisements. That without advertisements, of course, is free.
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If you choose the option with the advertisements you can then define the better even the type of advertising you prefer. If in the Account Management Center select Preferences relating to advertisements You can also choose theAdvertising experience. Here too there are two roads: Personalized advertisements or Less personalized insertions.
Here you are. If you have replied to the notification that you arrived by selecting this last type of advertising experience, then you may find advertisements between one post and another. With less personalized advertisements, Meta is committed not to use your data but In exchange for two things. The messages to be careful are:
- Your navigation could be interrupted by advertising breaks
- Your ability to advertise e monetize with advertisements will be limited
If you don’t want your feed to be interrupted by advertising that you cannot slide the options then are two. The first is that of sign a monthly subscription in Meta, The second is to give part of your data to have some Personalized advertisements.

