Here we are there. Apple has announced the official date of his next event. The 9 September at 10:00 PT19:00 in Italy, there is a New Apple event. The name of the appointment is AWE DROPPING. This is one of the most important events for Cupertino. There are no certainties, as usual, but it is here that Iphone 17 should be presented, the new smartphone model. Even if some sightings have already been there.
In recent months the presentation of iOS 26 had arrived, the operating system that will accompany the Lamping of the device. An operating system based on a completely new interface that revolves around the concept of Liquid GlassLiquid glass.
The detail of the logo: the Apple signal for changes
Apple has not released more information onevent of 9 September But as a tradition this appointment is linked to the launch of the new devices. The only clue can come from invitation ticket. The symbol that is shown on the page is the Apple logo. As always, the coloring has not been chosen at random. This year it is played on shades ranging from blue to red, passing through yellow. As if it were analyzed by a thermal chamber. Every year the coloring of the logo had given space to some speculation. In 2024, with the launch of the iPhone 16, it had been very easy to understand it.
The new Phone 17 spotted on the street: what we know about the shot that the Apple’s phone could reveal
Then the event was called It’s Glowtime And the Apple logo shone as if Siri had just activated. It was the year in which Cupertino launched on the iPhone Apple Intelligenceits version of artificial intelligence. This time it is more difficult to understand what we have in front. Certainly, however, the new logo cannot confirm any of the rumors that have circulated, starting from the first folding iPhone.

